Pernod Ricard Case Study
How Pernod Ricard, a leading wine & spirits manufacturer & distributor, improved discovery & visibility of products to boost their eCommerce sales.
Insight
Read about our experience and views on product data management in retail, manufacturing & distribution
Developing a strategy for Retail Digital Transformation
If digital transformation was an imperative before the pandemic, its importance has been turbo-boosted since then. Analogue alone just doesn’t cut the mustard anymore – to make the most of massive opportunities, digital is the baseline standard. How can retailers respond to the demands of the modern digitally savvy consumer? In this insights article, we look at the building blocks for your digital shelf to stand out in the world of eCommerce.
The Difference Between a PIM Tool and Inventory Management Software
Over 30% of all product information has a minimum of one mistake. Converted into business performance deficiencies, that dramatically increases the chances of losing customers and losing revenue. The exponential increase in data volumes processed by product-centric companies need managing, and two software solutions for doing this are PIMs and inventory management tools.
WEBINAR: Why a PIM solution is essential for your ecommerce strategy
Watch our webinar to learn more about how PIM can benefit your ecommerce strategy.
Benefits of eCommerce
eCommerce is burgeoning across a sophisticated range of business models – post pandemic, it is the go-to option for thjose businesses wanting to turbo-boost revenues. In this insight article, we look at the advantages of eCommerce through the prism of the 4’Cs of the modern marketing mix – Cost, Convenience, Communication, and Customer.
Product inventory management: How does it work?
Inventory management is what oils the wheels for your business – when you can order, stock, and use products and materials without noticing the join, it means you’ve got the right control over what you need and when you need it. Even so, a lot of businesses are stymied by bad inventory control. In this insight article, we take a look at the key factors involved in successful inventory management.
SKUs in Retail
“Stock Keeping Unit” is a fundamental term as part of your product information management. If you’re new to eCommerce, it might not be totally clear what exactly it means, so our insight article provides a brief overview of why it matters to retailers, and how important it is for effective product information management.
An overview of the best eCommerce platforms for manufacturers
Many manufacturers are cutting out the intermediary in getting their products to market quickly. That’s why the emergence of D2C (Direct To Consumer) as a model has happened so quickly. But where can you sell your goods online? Which Are the best eCommerce platforms to launch your digital shelf? We take a look at five of the best.
Advantages and disadvantages of eCommerce for businesses and Consumers
Shopping online has become woven into our lives since the pandemic. We can buy everything under the sun nowadays, but what makes it such an attractive option? And why do some people shie aweay from eCommerce? We take a good look at the advantages and disadvantages of eCommerce to find out what’s in for businesses, as well as consumers.